Google Trends is a surprisingly useful tool for keyword research, especially when using advanced search options that are virtually hidden in plain sight. Explore the different Google Trends menus and options and discover seemingly endless ways to gain more keyword search volume insights. Learn new ways to unlock the power of one of Google's most important SEO tools. The Value Of Google Trends While Google Trends is accurate, it doesn't show the amount of traffic in actual numbers. It shows the numbers of queries made in relative percentages on a scale of zero to 100. Unlike Google Trends, paid SEO tools provide traffic volume numbers for keywords. But those numbers are only estimates that are extrapolated from a mix of internet traffic data providers, Google Keyword Planner, scraped search results, and other sources. The clickstream data usually comes from anonymized traffic data acquired from users of certain pop-up blockers, browser plugins, and some free anti-v...
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